THE BRIEF

We were commissioned by the client to redesign their logo for use on uniforms and van signage. They also wanted a brochure to showcase their work, which is based around building and fabricating in stone. The brief from the client was that they wanted their logo to have a traditional feel to demonstrate the fact it was a family company, but also to have a contemporary twist. As a second phase to the project we are working on a website for the client to bring in new business and showcase more project photography.

We initially proposed three logo concepts, before going through a few iterations to arrive at the final design. The client wanted the logo to be simple so as not to detract from the portfolio images in the brochure, to work well in black and white and to look and feel “established”.

We produced mock-ups for the client to showcase the logo on uniforms and company stationary. The second phase of the project is to produce a 5 page website for the client to be able to have an online presence and to showcase their work portfolio online.